RRD

RRD – Roberto Ricci Designs: Dolce Vita in watersports

RRD – Roberto Ricci Designs, is an Italian company specializing in the production of high-quality equipment for various water sports. The company is known for its excellent products in the fields of kitesurfing, windsurfing, stand up paddle (SUP) and surfing. From inflatable SUP boards to kiteboards and complete windsurfing sets, RRD offers a wide range of equipment that impresses with both its design and exceptional performance.

The combination of Italian style and technical sophistication has made Roberto Ricci Designs a popular brand for water sports enthusiasts worldwide. The company focuses on high quality and innovation and has made a name for itself by launching products that are not only functional but also aesthetically pleasing.

The founding of RRD and Roberto Ricci's vision

RRD was founded in 1989 by Roberto Ricci. The founder, a passionate windsurfer, was determined from the outset to take windsurfing and other water sports to the next level. Roberto Ricci himself was and is a prominent name in the windsurfing world and has significantly influenced the development of windsurfing boards.

In the beginning, Ricci focused on the production of windsurf boards that were not only technically outstanding but also unique in design. Ricci wanted to create boards that both maximized performance on the water and were visually appealing. The company soon gained popularity, and quotas and trends from the international market made RRD a preferred choice for top windsurfers.

The history of RRD

• 1989: Roberto Ricci founds RRD and begins producing windsurfing boards. The focus is on combining high performance with innovative design.
• 1990s: RRD expands its range and focuses on developing kiteboards and SUPs. The company establishes a reputation as an innovator in the watersports industry.
• 2000s: Expansion of the product portfolio to include kitesurfing, stand up paddle boards and accessories. RRD introduces successful innovations such as inflatable SUPs and high-performance kiteboards.
• 2010s: The company launches the “Compact Rigpacks” for windsurfers, which offer complete rigs at an attractive price-performance ratio.

Innovations and Technological Achievements

RRD has influenced water sports design and technology with various innovations. The company's most important technical advances include:

• RRD's Compact Rigpacks revolutionized the windsurfing scene by giving windsurfers the opportunity to purchase complete windsurfing rigs at an attractive price-performance ratio. The Compact Rigpacks are compact and easy to use, for both beginners and advanced windsurfers. These rigpacks include everything you need for windsurfing, including a mast, sail and boom, and offer excellent performance in all wind conditions.
• The RRD Freestyle Wave Boards are extremely versatile, as they are suitable for both freestyle and surfing and for beginners and advanced windsurfers. Particularly popular are models like the RRD Firestorm, which is known for its precise handling and outstanding speed.
• Particularly noteworthy are kite models such as the RRD Vision, which is considered to be a particularly versatile and stable freeride kite, and the RRD Religion, which has been specially developed for wave kitesurfers. These kites have made a name for themselves among both professionals and amateurs due to their exceptional performance and user-friendliness.
• The Gold Obsession is the new RRD wonder. This kite breaks all previous RRD kite performance records in the Big Air area. Find out more about the RRD Gold Obsession here: The new RRD Gold Obsession is here!

Well-known products from RRD

• Inflatable SUP Boards: These boards are characterized by their high stability and performance and are particularly popular with recreational surfers and athletes looking for a compact yet powerful board.
• Kiteboards: RRD offers a range of kiteboards that excel in both performance and design aesthetics. These boards are prized for their quick response and versatility and are a favorite with kitesurfers worldwide.
• Windsurf Rigpacks: RRD Compact Rigpacks revolutionized windsurfing by offering a low-cost, high-quality alternative for windsurfers of all levels. These complete rigs not only perform well, but are also extremely easy to use.

RRD's influence on the industry

Roberto Ricci Designs has permanently changed the watersports industry through a series of innovations and technological advances. The company has set new standards with its products and influenced many of the current design concepts in the windsurfing and kitesurfing industries. In particular, the introduction of inflatable SUP boards and compact rigpacks for windsurfers has revolutionized the market and created widespread access to high-quality products for beginners and advanced users.

Although RRD has not publicly marketed any specific patents, the company remains a driving force in the development of new technologies and designs. Roberto Ricci himself remains a key figure as a designer and innovator, continuing to advance water sports with each new product the brand brings to market.

A brand for true water sports enthusiasts

Roberto Ricci Designs is more than just a company – it is a passion for water sports. With a clear focus on innovation, performance and design, RRD has established itself as a leading manufacturer in the industry. RRD products are not only functional, but also aesthetically pleasing, offering surfers around the world the best equipment for their favorite sports. And when it comes to quality, you can be sure: “If it's not beautiful, it's out!” – a motto that Roberto Ricci and his brand have followed since the early days.